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Tips to present better

If you want to improve your ability to create powerful business presentations you have to master three aspects: preparation, design and delivery. In these articles I'll show you how.

Why do some ideas survive and others die? Chip and Dan Heath have given us the answer in a book that is essential for improving communication skills (Made To Stick). In this book they have explained the six common traits of sticky ideas—those that stick with an audience:

  1. Simple
  2. Unexpected
  3. ...

A presentation is a mix of art and science. Although the creation of a presentation is a creative activity, creativity alone isn’t enough—it has to go hand in hand with an understanding of what works and what doesn’t work when it comes to visual communication. How does our brain work?...

People can't read and listen at the same time. There are several studies that prove this and the reason is simple: the written text is processed in the same part of the brain that processes the spoken text. Therefore, reading and listening are two conflicting activities for our brain. 

The...

In a previous article we talked about simplicity. We said that simplicity is the key element of any successful presentation—simplicity in preparation, in design and in delivery. Simplicity is not simplistic—it’s choosing what to include and what to exclude, because it’s not true that everything is important. If everything is...

Have you ever wondered how soon an audience should be able to understand the message on a slide? How many times have you found yourself in situations where the speaker says “as you can see in this slide”, but you can't see anything because there is so much information that...

Simplicity is the key word behind any successful presentation. Simplicity in preparation when creating and organising messages; simplicity in design—if you choose to use a visual support—, simplicity (or naturalness) in delivery.

Unfortunately, when it comes to presentations, many people confuse simplicity with simplistic, which is not the case. In...